Nick Donnelly: Founder CityKing.com, Usability Geek, Developer, Business Owner, Traveller, Iconoclast. Based in East London.
I stood at this sign - on the London Underground - for about 2 minutes. Initially in extreme anxiety - should I go left if I’m going to one of the branches on the left of that sign?
I went left for 10 paces, then went back. That can’t be right. Many other people looked equally puzzled.
Turns out both directions link up - it doesn’t matter which way you go.
Problem is - people don’t like to be given more than one option in these situations, it causes us to think (who wants to think on the tube?). Just tell me where to go!
A further problem arises as there seems to be a vague implication that the left and right line branches require a left and right turn.
My solution - either make it one way only - or put two identical signs up - one with a left arrow - one with a right. Or arbitrarily split the line branches into 2 signs pointing half the people one way - and half the other.
