Good Usability
1. Fit for purpose
2. Effortless user experience
3. Simple
4. Use conventions
5. Rapidly obvious, no signage
6. Universal symbols not words
7. Concise wording
8. Beautiful
9. Fun
Some of what I cover:
Every day situations, and websites, made un-necessarily hard - or thankfully; un-usually easy.
Don't make me think when opening a door or doing routine tasks on your website.
I offer constructive criticism so we can make the routine effortless & focus on important stuff.